Canadian logo highlights psychological well being with homegrown designs

For founder Jennifer St. John, the Marnie & Michael logo has all the time been about extra than simply nice merchandise made in Canada.

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For founder Jennifer St. John, the emblem marnie and michael It is all the time been about extra than simply nice merchandise made in Canada.

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Witnessing firsthand the consequences of psychological well being problems, I sought after to create an organization that would give again and lift consciousness for psychological well being projects. Providing hand made backpacks, tote baggage, planner covers and extra, the corporate donates a portion of gross sales to psychological well being organizations.

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We stuck up with St. John to be told extra:

Q: For the ones unfamiliar, what’s Marnie & Michael?

A: Marnie & Michael is a made-in-Canada model clothes logo with a integrated psychological well being giveaway.

Q: What makes it distinctive?

A: We’re one hundred pc Canadian. Each and every design is sketched and evolved in our Georgian Bay studio, produced in Ontario, and shipped from our place of job. After we say made in the community, we imply it. We’re supporters of sluggish model, low stock, and 0 waste coverage. Because of (my) distinctive voice and revel in of getting a cherished one with a psychological sickness, we’re sturdy advocates of truthful conversations about psychological well being. We carry cash for psychological well being organizations and products and services with each acquire, and we frequently percentage psychological well being sources and data with our group.

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Q: Who’s the objective buyer?

A: Our savvy and discerning goal buyer appreciates high quality over amount, helps native Canadian manufacturers, and seeks undying model items for longevity.

Q: What else are you able to percentage about how the emblem helps psychological well being?

A: We collaborate with organizations during the 12 months all through our height gross sales seasons to lift consciousness and finances for his or her paintings. We spotlight organizations and products and services during the 12 months with our weekly blogs and likewise on our site. We additionally use our weekly blogs to speak about psychological well being regularly, from recommendations on learn how to take care of a annoying paintings day, to magazine entries from my mom and I about our stories with psychological well being. We’ve additionally revealed a guided mini-memoir/magazine with those entries, and donate a replica of this ebook with each bag acquire to assist illustrate the will for truthful conversations about psychological sickness.

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Q: Is there a “hero” design within the line?

A: Of our 2021 line, our ‘hero’ was once certainly the Corie crossbody bag. And of the Resilience 2022 line, the ‘hero’ is the Mady Sling backpack.

Q: What’s the worth vary of the goods?

A: $100 to $500.

Q: And the place can other people seek the advice of them?

A: There’s a listing of outlets on our site and you’ll additionally store on-line thru our web page.

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