Canadian logo highlights psychological well being with homegrown designs

For founder Jennifer St. John, the Marnie & Michael logo has all the time been about extra than simply nice merchandise made in Canada.

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For founder Jennifer St. John, the logo marnie and michael It is all the time been about extra than simply nice merchandise made in Canada.

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Witnessing firsthand the results of psychological well being problems, I sought after to create an organization that might give again and lift consciousness for psychological well being projects. Providing hand made backpacks, tote baggage, planner covers and extra, the corporate donates a portion of gross sales to psychological well being organizations.

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We stuck up with St. John to be informed extra:

Q: For the ones unfamiliar, what’s Marnie & Michael?

A: Marnie & Michael is a made-in-Canada style clothes logo with a integrated psychological well being giveaway.

Q: What makes it distinctive?

A: We’re one hundred pc Canadian. Every design is sketched and evolved in our Georgian Bay studio, produced in Ontario, and shipped from our place of business. After we say made in the neighborhood, we imply it. We’re supporters of sluggish style, low stock, and nil waste coverage. Because of (my) distinctive voice and revel in of getting a liked one with a psychological sickness, we’re sturdy advocates of truthful conversations about psychological well being. We carry cash for psychological well being organizations and services and products with each acquire, and we regularly percentage psychological well being assets and data with our group.

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Q: Who’s the objective buyer?

A: Our savvy and discerning goal buyer appreciates high quality over amount, helps native Canadian manufacturers, and seeks undying style items for longevity.

Q: What else are you able to percentage about how the logo helps psychological well being?

A: We collaborate with organizations all through the 12 months throughout our height gross sales seasons to boost consciousness and budget for his or her paintings. We spotlight organizations and services and products all through the 12 months with our weekly blogs and in addition on our site. We additionally use our weekly blogs to discuss psychological well being regularly, from tips about methods to maintain a irritating paintings day, to magazine entries from my mom and I about our reviews with psychological well being. Now we have additionally revealed a guided mini-memoir/magazine with those entries, and donate a replica of this ebook with each bag acquire to lend a hand illustrate the desire for truthful conversations about psychological sickness.

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Q: Is there a “hero” design within the line?

A: Of our 2021 line, our ‘hero’ used to be no doubt the Corie crossbody bag. And of the Resilience 2022 line, the ‘hero’ is the Mady Sling backpack.

Q: What’s the value vary of the goods?

A: $100 to $500.

Q: And the place can other people seek the advice of them?

A: There’s a listing of shops on our site and you’ll additionally store on-line thru our website online.

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